It should be no surprise then that sugar is a primary ingredient in the drink. Both the Jiajia Milk Tea and Jiajia Boba have a refreshing combination of rich . The consumption of bubble tea also improves the balance of vitamins and minerals in the human body due to the presence of various inclusions such as yogurt, cream, fruit bits, and others. We dont recommend anyone making it a daily indulgence. Trending is a good marketing strategy. Retrieved from NewspaperSG.8. Customers also have the option of adjusting the drinks sugar level. There are 250 different flavors of bubble tea. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. The data also revealed the regions favourite flavour (hazelnut), topping (pearl) and the time most people order bubble tea (lunchtime). Global Opportunity Analysis and Industry Forecast, 20202027. 16. Fruit-flavored bubble teas account for the largest percentage of bubble tea consumed at 37%. Thailand came in second, with US$749 million through more than 31,000 bubble tea stores and other retail channels. The Asia Pacific market held the largest share and was valued at USD 0.96 billion in 2022. Access to this and all other statistics on 80,000 topics from, Show sources information New bubbly a hit with youth here. Almost overnight bubble tea shops popped up around the world in multiple countries that had never had an interest in it before. Previously, tea was usually served hot, so it was considered a novel idea to cool the tea with ice and mix it with various ingredients. The report was very accurate and as per my requirements. As a Premium user you get access to the detailed source references and background information about this statistic. 2. The market is expected to grow at a CAGR of 7.51%, during the forecast period. The manufacturers or entrepreneurs in the boba tea industry are venturing into the launch of their own restaurants/cafes to attract consumers and fortify their market presence. The Tea segment in Singapore is projected to grow by 2.16% (2023-2025) resulting in a market volume of US$807.70m in 2025. . To give some history, bubble tea which originated in Taichung, Taiwan was first introduced to Singapore in 1992. Fruit-flavored bubble teas account for the largest percentage of bubble tea consumed at 37%. In. Retrieved from http://chunshuitang.com.tw/3. In May 2013, it was discovered that the Sunright brand of tapioca balls, as well as other starch products from Taiwan used in bubble tea, contained maleic acid, a substance harmful to the kidneys. Book your free consultation and let our research experts help you with your needs/problems. In addition, aggressive advertisements and celebrity end orsements have also helped the global market to pave its way toward growth. The industry shows no signs of slowing down, and in fact, appears to be growing exponentially with every passing year. At the end of the day, its not much worse than an occasional soda would be for the average person, but its important to remember to only have bubble tea once in a while. If you are an admin, please authenticate by logging in again. All prices in USD, To ensure high-level data integrity, accurate analysis, and impeccable forecasts, On-demand customization of scope of the report to exactly meet your needs, Targeted market view to provide pertinent information and save time of readers. Art & Craft. Are you interested in testing our business solutions? According to a recent study, the bubble tea industry is expected to grow by almost $2 billion to a whopping $4.3 billion by 2027. I liked bubble tea first because milk tea is nice, and the pearl. The chewy tapioca balls or pearls are undoubtedly the stars of any bubble tea drink. "Yet, few players have managed continuous profitability at a large scale." It cited. To get the sample of bubble tea market report, click on the link (Please paste the link here). However, consumers love for bubble tea wont change anytime soon, but they will vote for their favourite brands with their wallets.. With globalization, new trends have started striking the food service market, thereby influencing the young generation to try new beverages. The drink became popular during the 1990s, just in time for millennials to develop a taste for it. Which of the following factors are important to you for this most recent trip? Dr Emily Ortega, head of the Psychology Programme at the Singapore University of Social Sciences, said that bubble tea is "very much a social experience for many people". A typical serving of bubble tea at a chain might cost $3 to $5 for a 16- to 20-ounce cup. "Number of Bubble Tea Outlets in Singapore in 2019, by Brand. Bubble tea, first introduced in Taiwan in the 1980s has done on to become a global phenomenon made popular by Internet foodies. Arlina Arshad. 8. Market to Boom As Consumers Seek Versatile Teas with Innovative Bold Flavors. Gong Cha, for instance, was founded in 2006 in Taiwan. Bubble tea is a beverage originating from Taiwan comprising tea with fruit syrup or milk added, and then shaken. Previously, tea was usually served hot, so it was considered a novel idea to cool the tea with ice and mix it with various ingredients. Grabs data also found that Southeast Asians drink an average of four cups of bubble tea per person per month. Heritage and Culture. However, it was only in 2001 that bubble tea became phenomenally popular. Profit from the additional features of your individual account. As a result, bubble tea lost its popularity by 2003 and many shops folded. All rights reserved. Brands are also providing more health-conscious options to cater to customers, through customisable sugar levels and healthier" alternatives like brewed fresh fruit tea. A paid subscription is required for full access. However, the chocolate flavor segment is expected to witness highest growth, owing to increase in its popularity of in all age groups for all flavored beverages and rise in awareness of health benefits of chocolate among consumers. This includes bubble tea outlets. The bubble tea market was valued at $2.4 billion in 2019 and is estimated to reach $4.3 billion by 2027, registering a CAGR of 7.80% from 2020 to 2027. This beverage has undergone a few waves of popularity in Singapore. Tapioca balls or pearls are often added to the concoction as well. Its iced or hot black or green tea mixed with chewy tapioca balls that are often flavored. Bubble tea originates from Taichung, Taiwan. Recent Statistics Popular Statistics Facebook: quarterly number of . Ive been drinking it a lot for the past few months and realised that my weight increased. The beverage is now considered a mainstay due to its unique formulation. to incorporate the statistic into your presentation at any time. Such challenges cumulatively hamper the growth potential of the global market. Retrieved from NewspaperSG.15. Bubble Tea Market Outlook (2022-2032) [324 Pages Report] The global bubble tea market is projected to have a rapid-paced CAGR of 8.8% during the forecast period. Businesses that sell bubble tea (including those that serve other drinks, such as coffee and smoothies) face a lot of competition since there are many places where customers can find the same drink. Which region held the highest share in the global market? Another draw is the foamed tea. For instance, in August 2021, according to a study by the Business Times Newspaper, Southeast Asia spent around USD 3.7 billion on launching milk tea and such similar drinks, owing to the ever-growing demand from youth. The global bubble tea market size was valued at USD 2.29 billion in 2022 and is projected to grow from USD 2.46 billion in 2023 to USD 4.08 billion by 2030, exhibiting a CAGR of 7.51% during the forecast period. What is the major restraint for the global market? Health-beneficial attributes such as low-fat, low-calorie content, and the presence of anti-inflammatory properties are the key driving factors of the market. Single User License, Five User License & Enterprise User License. "(This makes) it a great entry point for premium brands, Momentum Works said in a news release on Tuesday (Aug 16), adding that there are currently more than 60 active brands of bubble tea chains. The adoption of bubble tea has been quite high in mature regions such as the U.S., Canada, and Germany while emerging countries such as China, Brazil, and India are catching up quickly. (1993, September 24). Mediacorp Pte Ltd. All rights reserved. Chewy tapioca balls or pearls are often added as well, giving rise to the need for extra large straws when drinking the beverage. Furthermore, the increasing working class population in developing countries paired with rising shopper health consciousness is supporting the market growth. In, DBS Group Research. Remarkable job and great efforts by your research team. The first bubble tea shop was Bubble Tea Garden in Marina Square, owned by Ann Chew. In a survey of Singaporean bubble tea consumers in 2020, 69 percent of respondents stated that taste was their main consideration when purchasing bubble tea, while 61 percent stated price. This service is not intended for persons residing in the E.U. Keep reading to discover everything weve uncovered about bubble tea. For instance, in April 2022, U.S.-based start-up Bubluv Inc. launched tapioca starch and konjac-based boba tea in three flavors, black milk tea with tapioca pearls, matcha soy latte with tapioca pearls, and oolong guava with tapioca pearls. You need a Statista Account for unlimited access. About | Privacy Policy |Contact | Advertise | Support. Bubble tea (also known as pearl milk tea, bubble milk tea, boba juice, boba tea, or simply boba) is a Taiwanese tea-based drink invented in Tainan and Taichung in the 1980s. The market research report includes quantitative and qualitative insights into the market. I appreciate the timeliness and responsiveness of you and your team., (applicable to 1 report only for the same license type), The global bubble tea market size was valued at $2.29 billion in 2022 & is projected to grow from $2.46 billion in 2023 to $4.08 billion by 2030, 2020 Fortune Business Insights . Bubble tea is made by adding fruit syrup or milk to (usually cold) tea and then shaking the . There is also a wide selection of items that can be added to the tea; for instance, pearls, pudding and jelly. Thank you for contacting us, our sales representative will get in touch with you shortly! The two most popular varieties are bubble milk tea with tapioca and bubble milk green tea with tapioca. The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the industry. Learn more about how Statista can support your business. With 38 grams per 16oz beverage, bubble tea should be enjoyed in moderation. Bobabox Limited, Bubble Tea House Company, Cuppotee, Fokus Inc., Gong Cha, Lollicup USA, Inc., Sumo's (M) SdnBhd, Ten Ren's Tea Time, The Bubble Tea Company, Troika JC. The black tea segment is projected to grow at a significant CAGR during the forecast period, owing to its increased preference by health-conscious consumers across every region. The Straits Times, p. 15. Asia Pacific is expected to dominate the market during the forecast period. As soon as this statistic is updated, you will immediately be notified via e-mail. Porters five forces analysis highlights the potency of the buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplierbuyer network. According to the CXOs, Europe is projected to register significant growth as compared to Asia-Pacific and North America due to rapid urbanization, rise in consumption of healthy beverages, and low price of bubble tea. The Straits Times, p. 10. Girls and women are the primary demographic among bubble tea drinkers, with 95% having tried it. Among various flavors, the fruit flavor is more popular, and this segment dominated the market in 2019. Were big enough to handle massive projects, and yet also nimble enough to come up with names on demand that hit every time. For instance, the base ingredients required for the preparation of black or green tea are exported from India, but due to the imposed regulations, companies were unable to process the demands of the manufacturers. Statista. Number of bubble tea outlets in Singapore in 2019, by brand [Graph]. This article was first published on 27 December, 2019. diabetes, heart disease, stroke and cancer. According to the Indian Tea Association 2020, tea price has risen by 25%-40% on average due to lockdown in the tea growing regions, leading to a drop in crop size along with disruptions in transportation and logistics. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Now, there are bubble tea shops everywhere, and many companies have started to offer other bubble tea treats in the form of desserts to expand the marketplace. The Middle East & Africa showcases a slower growth as pearl milk tea is consumed as a social drink or as a gesture of hospitality. T&C*. A bubble tea. A. A. Retrieved from NewspaperSG.5. A global addiction. The Straits Times, p. 8. This has led to transportation delays and the functioning of both supplies (tea estates) and demand for consumption points to a standstill due to a shortage of manpower and reduced visits of customers to coffee shops amidst the lockdown. Tapioca balls or pearls are often added to the concoction as well. Vietnam is ranked third with US$362 million, with Singapore fourth atUS$342 million. The global Bubble Tea Market is expected to $4,368.6 million in 2027. Since our launch, weve worked on more than 1,000 projects for clients around the world. Register in seconds and access exclusive features. You need at least a Starter Account to use this feature. Then you can access your favorite statistics via the star in the header. With 250 different flavors, it makes sense that there would be different bases to the teas. According to the bubble tea market analysis, based on base ingredient,the black tea segment generated maximum revenue in 2019 and is expected to continue this trend throughout the forecast period. A. To use individual functions (e.g., mark statistics as favourites, set *Taxes/Fees, if applicable will be added during checkout. ", Nielsen, Important factors when considering a bubble tea purchase in Singapore in 2020 Statista, https://www.statista.com/statistics/1112472/singapore-bubble-tea-consideration-factors/ (last visited May 01, 2023), Important factors when considering a bubble tea purchase in Singapore in 2020 [Graph], Nielsen, February 11, 2020. The emerging players in the Bubble Tea Market are Bubble Tea Supply Inc., ChaTime, CoCo Fresh, Quickly, Kung Fu Tea, Boba Loca, Happylemon, Share Tea, T Bun International, Fanale Drinks, Grand Chainly, and Huey-Yuhe Enterprise. The black tea segment is expected to be the leading segment in the global market. For one, there are all of the sweet flavors and fun combinations of ingredients you can get. Please do not hesitate to contact me. Bubble tea has been gaining traction in emerging markets, owing to rise in its popularity.Furthermore, growth in health consciousness and increase in adoption of healthy beverages such as green tea, black tea, oolong tea, and white tea among consumers drive the market growth. The global bubble tea market size was valued at USD 2.29 billion in 2022 and is projected to grow from USD 2.46 billion in 2023 to USD 4.08 billion by 2030, exhibiting a CAGR of 7.51% during the forecast period. Though there are high margins, bubble tea is a low-differentiation game with easily replicable products and a challenging supply chain, he said. Bubble tea fad makes comeback. The players in the bubble tea market have adopted acquisition as their key development strategy to increase profitability and improve their position in the bubble tea market. Deconstructed, bubble teas ingredients of tea, milk and brown sugar can make one assume that it is a healthy enough drink. We know it's a hassle to switch browsers but we want your experience with CNA to be fast, secure and the best it can possibly be. If you are an admin, please authenticate by logging in again. Coffee and tea are the most consumed as well as socially accepted nootropic beverages across the world, and many consumers are highly dependent on such caffeinated drinks before starting their day. Emerging countries such as China, India and Brazil growing with the CAGR of 8%, 9.5%, and 8.3% respectively. By base ingredient, it is divided into black tea, green tea, oolong tea, and white tea. Furthermore, the shift of millennials toward such products owing to their demand for superior quality tea varieties with unique flavor offerings has aided in the global bubble tea market growth. The growing interest of consumers in innovative beverages with bold flavors and their willingness to experiment with various flavors is captivating the consumers attention, which contributes to fuel market growth. under and CEO Li Jianggan said the bubble tea market is fragmented, with enough room for larger and smaller players to co-exist and flourish. Unapproved additive found in 11 food products. Please create an employee account to be able to mark statistics as favorites. The Straits Times, p. 10. More people are discovering and enjoying bubble tea every year, however, so these figures may soon change as people age and continue to enjoy their favorite drink. Available: https://www.statista.com/statistics/1066726/singapore-bubble-tea-outlets-by-chain/, Number of bubble tea outlets in Singapore in 2019, by brand, Available to download in PNG, PDF, XLS format, Leading black tea exporters worldwide 2021, Area harvested for tea in India 2010-2020, Production of tea in north India FY 2014-2022, Production volume of tea in south India FY 2014-2022, Production of tea in India FY 2021, by category, Tea production volume in India FY 2022, by grower size, Export value of tea and coffee from India FY 2011-2022, Indian tea exports value FY 2022, by destination country, Indian tea exports volume FY 2022, by destination country, Import value of tea in India FY 2014-2022, Import volume of tea into India FY 2014-2022, Wholesale Price Index of tea in India FY 2012-2022, Average price of tea in India FY 2022, by category, Retail price of tea India 2021, by major city, Consumption volume of tea in India FY 2015-2022, Total revenue of Hindustan Unilever 2013-2022, Tata Consumer Products' total revenue FY 2015-2022, Total revenue of McLeod Russel FY 2013-2022, Total revenue of Goodricke Group Ltd FY 2013-2022, Italy: ready-to-drink tea sales value 2016-2017, Ready to drink blended tea production volume in Japan 2013-2021, Tea market: value growth in the United Kingdom (UK) 2014, by category, Share of past-day tea consumers in Canada 2009-2020, Preferred time for bubble milk tea on weekdays in Vietnam 2019, by age group, Frequency of purchasing hot beverages for home consumption in France 2017, by type, Preferred time for bubble milk tea on weekends in Vietnam 2019, by age group, Bubble tea orders as share of daily orders on GrabFood Indonesia 2018, Tea sales value in the United Kingdom (UK) 2010-2014, Leading factors influencing bubble tea purchase Singapore 2020, Brazil: ready-to-drink tea production volume 2018-2021, Brazil: per capita consumption of ready-to-drink tea 2018-2021, Cost of one cup of bubble tea Singapore 2018, by major brand, Market share of tea and coffee drinks by distribution channel in Spain 2019, Tapioca and substitutes import volume to Japan 2016-2021, Find your information in our database containing over 20,000 reports. https://www.fortunebusinessinsights.com/industry-reports/bubble-tea-market-101564, Yummy Town (Cayman) Holdings Corporation (Happy Lemon) (Taiwan), Granular Research on Specified Regions or Segments, Companies Profiled based on User Requirement, Broader Insights Pertaining to a Specific Segment or Region, Breaking Down Competitive Landscape as per Your Requirement, Other Specific Requirement on Customization. Of the 30 countries that enjoy bubble tea, most are in Asia. Whether youre feeling something sweet, fruity, and refreshing, something soothing and tea-like, or a slushy smoothie like-drink, bubble tea has you covered. Thank you!, I recommend Fortune Business Insights for their honesty and flexibility. A paid subscription is required for full access. This was attributed due to rise in the consumption of tea based everages across the world. Available: https://www.statista.com/statistics/1112472/singapore-bubble-tea-consideration-factors/, Important factors when considering a bubble tea purchase in Singapore in 2020, Available to download in PNG, PDF, XLS format, Latin America: largest yerba mate exporters 2020, by value, Latin America: leading yerba mate importers 2020, Argentina: yerba mate per capita consumption 2013-2018, Argentina: yerba mate export volume 2010-2018, Argentina: yerba mate import volume 2010-2018, Brazil: harvested hectarage of yerba mate 2013-2019, Brazil: yerba mate export value 2010-2022, Brazil: yerba mate leading export destinations 2022, Brazil: yerba mate import value 2013-2020, Paraguay: yerba mate export value 2010-2018, Paraguay: yerba mate export volume 2010-2018, Paraguay: yerba mate export volume 2018, by country, Paraguay: yerba mate import volume 2010-2018, Uruguay: yerba mate import value 2013-2018, Mexico: yerba mate import value 2012-2018, Bolivia: yerba mate import value 2013-2018, Cost of one cup of bubble tea Singapore 2018, by major brand, Favorite coffee and tea drinks in Germany 2019-2021, Share of past-day tea consumers in Canada 2009-2020, Share of Americans who drink Nestea 2018, by age, Share of past-day tea consumers in Canada 2011-2013, by age, Consumption of specialty teas by consumers aged 25-34 years and 55+ consumers UK 2016, Bubble tea orders as share of daily orders on GrabFood Indonesia 2018, How people take their tea in the United Kingdom (UK) in 2014, by region, Market value of RTD tea in ASEAN by country 2015/2020, Types of functional beverages tried among consumers in Vietnam 2019, by gender, Frequency of drinking functional beverages in Vietnam 2019, Main factors for buying non-alcoholic beverages in Vietnam 2019, by age, Tapioca and substitutes import value to Japan 2020, by region, Tapioca and substitutes import volume to Japan 2021, by region, Find your information in our database containing over 20,000 reports. In Malaysia, Columbia Asia dietitian, Kong Woan Fei told local media that depending on the sugar used, one cup of bubble tea can contain at least 370 calories. (AFP Photo). (2001, August 31). Customers also decide based on the product selection at stores, as well as the ease of access which means the number of stores a brand has, it said. Chart. Lin Hsiu Hui created the first bubble tea in Chun Shui Tang, a tea shop i | Since its early beginnings in the 1980s, the trend of bubble tea has spread from Asia to America and Europe, and new companies are continually joining the bubble tea revolution. As a result, bubble tea had lost its popularity by 2003 and many shops folded.ResurgenceNevertheless, bubble tea did not completely disappeared from Singapores food scene. 9. Aqilah still drinks the occasional bubble tea. Bubbly and book fun. The types include milk tea, black tea, fresh fruit tea, smoothies or milkshakes, fresh milk, and salted cream.
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